This is a track which relies heavily on a shtick, if you will. Yes, the is in reality named “If U look for Amy”. And as with other standard pop songs, the title provides an appearance in the chorus. But as soon as Britney claims it she does so really fast, in a means in i beg your pardon “if you seek Amy” actually comes out sounding favor is ‘F-*-*-K me’.

Yes, it is in fact a moderately-clever gimmick, however one that didn’t gain by critics in ~ all. For instance, the Parents tv Council tried to shut the track down. Indeed for whatever unknown reason plenty of parents at the time were still under the impression that Britney Spears to be a family-friendly musician, also though this track is featured all the way on her sixth album, and also she to be a controversial artist from work one.

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But in their defense, “If U seek Amy” has been called the raunchiest song the Princess the Pop had actually released up till that point. For instance, on top of the over wordplay, it would appear that her romantic interest in this song, the titular “Amy”, is a fellow female. 

That is come say the on the surface, the lyrics deserve to be taken as alluding come lesbianism. Indeed concerning the afore-referenced heat in the chorus, what it actually reads in its entirety is “all that the boys and also girls are begging to, if you look for Amy”.

So homonym-wise, it come off together if Brit is speak ‘all the boys and girls room begging to F-*-*-K me’. Or an ext to the point, she is acknowledging the both males and females often tend to it is in sexually attractive to her. In reality said line, together taken literally, i.e. As the lyrics in reality read, doesn’t also make sense.

Who is Amy?

And on that note, it should likewise be discussed that “Amy” likewise obviously isn’t a actual person. For example, nobody portrays claimed character Amy on the music video. Rather, she is the representation of some other idea. And all things taken into consideration (i.e. The music video and all), what it is she representing would reportedly be sex.

So as much as twin entendres go, when the vocalist is out ‘seeking Amy’, it is another means of saying the she’s ‘looking because that sex’. Or at least that appears to be the simplest means to try to define the text in your entirety.

So in ~ the end of the day, Britney knows the some people ‘love her’, while rather ‘hate her’. But she’s cool one of two people way, gift able to revel in her sexual attractiveness, i m sorry is so strong that it appeals to both sexes.


Music Video

The music video clip to this track was filmed in a California seaside ar known together Pacific Palisades. It was directed by british filmographer Jake Nava. This filmographer previously hosted down the same function for Britney Spears’ 2004 cover of “My Prerogative”.

The storyline the the clip climaxes on the idea that the signer top a dual life. She appears as a classic housewife ~ above the outside however she’s type of a sex feen top top the inside. And it features references to two of Britney’s front music videos, “…Baby One more Time” (1998) and “Piece that Me” (2007).

Facts about “If U look for Amy”

This is the third solitary from Britney Spears’ fight album “Circus” (2008). And it to be released through Jive Records and Zomba records to offer that purpose on 10 in march 2009.

But it wasn’t the brand themselves that made the decision to execute so. Rather a poll was held on Britney Spears’ website in early-December the 2008, whereby fans were tasked with selecting the album’s third solitary (“Circus” had currently come out about a week prior to that). And this is the track that they determined (with 26% the the votes).

This track was developed by the common Max Martin. And also Martin, a constant Britney collaborator, additionally co-wrote the tune with the following:

ShellbackSavan Kotecha Alexander Kronlund

Additionally Martin provides background vocals to “If U look for Amy”, alongside another Swedish artist who goes through the name of Kinnda.

It has been noted that the “if you see kay” shtick, as it is called, to be not created by the authors of this song. Rather musicians have been using it because that decades. The even dates all the means back to a track the so late Memphis Slim (1915-1988) dropped in 1963 that is in reality entitled “If You view Kay”.

Concerning the aforementioned controversy that surrounding this song, what it at some point led to was Britney and co. Comes out v an edited, radio-friendly version of “If U seek Amy”, i m sorry is rather entitled “If U check out Amy”.

And while we’re ~ above the topic of this monitor offending people, co-writer Savan Kotecha, despite farming up in Texas, originates from a classic Indian elevator family-wise. And as soon as his parents heard “If U look for Amy”, they were upset that that participated in such a thing.


Chart performance of “If U seek Amy”

“If U look for Amy” was only a moderate success as much as Britney Spears’ singles go. What that method is the yes, it was a worldwide hit, charting in countries as diverse as Israel and Russia and also in over 20 countries overall.

But it didn’t sell favor a gazillion copies, having moved slightly under 1,300,000 devices stateside.

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But ultimately 3rd singles like these space usually exit to buttress the sale of the album in general. And “Circus” itself walk sell choose a gazillion copies – or more specifically 4,000,000 the them together of 2012.

Also it placed Britney earlier on optimal of the Billboard 200 after she previous album, “Blackout” (2008, i beg your pardon peaked at number 2) failure to do so.